• Revolutionizing the Shopping Experience Since 1983

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More Grocers adding car seat docking stations featured on The Courant

More Grocers adding car seat docking stations featured on The Courant 150 150 safestrapcom

Going to the grocery store or a big box establishment as a new mom toting along a small baby is such an overwhelming trip to take. And being too tired and frazzled doesn’t matter when food and diapers are needed. Oftentimes, parents will rest the infant car seat on the front section of the shopping cart, not realizing the safety risks this poses. In fact, according to the Consumer Product Safety Commission, falls from these carts are the leading cause of head injuries in young children, surpassing accidents with high chairs and changing tables. Carts can also tip over. Now nine local stores, with more promising to join this effort, are participating in a national campaign to keep babies safe.

The Safe-Dock, created by New Jersey based Safe-Strap Co., is attached to the front basket of a cart, bolted in place, ready to hold any kind of infant car seat carrier. “There is a 50 pound maximum weight limit for it,” explains Bob Rainville, manager at Big Y in Tolland, one of the stores using the docking system, along with retailers such as Costco in Milford, Shop Rite in Enfield and Whole Foods Market in Danbury. “It’s an easy transition from the car to the carriage and it just makes it easier for the customer to shop.” The carrier is held tight by a substantial harness, snapped in place. “It’s more sanitary, too, because the child is staying in their own unit,” says Rainville. Representatives from the Safe-Strap Company, which first designed a one-of-a-kind seat-belt for shopping carts in 1983, say they conduct rigorous testing on their products made to promote children’s safety.

The American Academy of Pediatrics reports that approximately 23,000 children are seen in emergency rooms for shopping cart injuries each year. In 2011, a 3-month-old infant in Georgia died after her car seat toppled off the cart, after it hit a speed bump in a parking lot. “That alarms me a lot,” says new mom Megan DeMonte of Enfield, shopping with her infant daughter, Gabriella. She recently discovered the Safe-Dock carts at her nearby Walmart in East Windsor: “That’s amazing. I’d rather do that than having to lug out a stroller every single time I go to a store.” Parents can head to http://www.shoppingcartsafety.com for a complete list of participating stores, and also write a note to a favorite spot, requesting that they, too, use Safe-Dock. Some parents mistakenly think the latching mechanism on the underside of the car seat will lock it to the cart but that is not always the case.

Rainville thinks the Safe-Dock system is a great addition to the store: “I can judge the success of it by the amount that they’re being used and the ones that we have are used pretty frequently. So, I’d say it’s been a homerun for us so far.” We parents know how to juggle. Anything that makes our daily routine a little easier — and keeps our kids secure — is a win-win. DeMonte, standing with a Safe-Dock cart, agrees: “It’s a lot easier for the mom to get around.”

New Warnings on Shopping Carts Aimed to Improve Shopping Cart Safety – Part 2

New Warnings on Shopping Carts Aimed to Improve Shopping Cart Safety – Part 2 150 150 safestrapcom

A safer alternative for consumers who shop with infants is to use the Safe-Dock Personal Infant Carrier Docking Stations that are specifically designed to be permanently mounted and used on shopping carts. Safe-Docks are usually made available on several carts within the store. It is important to make sure that shopping carts and seat belts are always kept in good working order; and Safe-Docks are readily available and kept clean. These practices are not only excellent safety and liability measures; but are essential from a customer service and convenience standpoint. The blogs are fervent with moms talking about shopping cart safety and applauding stores that provide the safety equipment that help them care for their children while shopping. The simple practice of providing Safe-Docks and working seat belts in shopping carts is an opportunity for the retailer to make the shopping experience a bit better for parents.

Paul Giampavolo is the leading expert on shopping cart safety. Paul is Chairman of ASTM’s Consumer Products Executive Subcommittee which oversees all Consumer Product standard activities, Subcommittee Chairman of ASTM’s Shopping Cart Subcommittee, recipient of a Consumer Product Safety Commission Chairman’s Commendation in 1996 for Significant Contributions to Product Safety, and President and CEO of Safe-Strap Company. Paul has worked in the retail industry for over 30 years and dedicated his career to child safety.

New Warnings on Shopping Carts Aimed to Improve Shopping Cart Safety – Part 1

New Warnings on Shopping Carts Aimed to Improve Shopping Cart Safety – Part 1 150 150 safestrapcom

Beginning in January 2012 shopping carts began displaying a new warning label alerting consumers not to use their own personal infant carriers or car seats on shopping carts. This new warning is in direct response to the hundreds of infants who were seriously injured in stores when their carriers fell from shopping carts. In November of 2011 an infant tragically died when his infant carrier fell from the cart in a supermarket parking lot. Personal infant carriers are not designed for use with shopping carts and most manufacturers of the personal carriers have been warning consumers against using their products in conjunction with shopping carts for years. Now the shopping cart industry is communicating this message by placing the warning directly on the shopping cart itself.

warning-imageAccording to the Consumer Product Safety Commission some 20,000 children are injured in shopping carts each year. 82% of these injuries are falls, making shopping cart falls the nation’s top injury to children under the age of 5. While the majority of these injuries involve small children, mostly in the one to two year old range who fall from the seat or basket portion of the cart, 5% of these injuries involve infants whose carrier falls from the shopping cart.

The new warning was developed by the ASTM Shopping Cart Subcommittee and is part of the newly revised shopping cart standard. ASTM International (American Society for Testing & Materials) formed a technical subcommittee with active participation from the Consumer Product Safety Commission to analyze the causes of why children fall out of shopping carts and what can be done to prevent injuries. Developing ASTM safety standards is the process by which children’s injuries involving consumer products are addressed and remedied in the United States. This subcommittee reviewed injury data provided by the National Electronic Injury Surveillance System (NEISS), Injury or Potential Injury Incident Database (IIPI), and special studies done by the Consumer Product Safety Commission. The ASTM standard calls for safety restraints on all shopping carts, keeping carts and restraints in good working order and providing warnings to the consumer.

Paul Giampavolo is the leading expert on shopping cart safety. Paul is Chairman of ASTM’s Consumer Products Executive Subcommittee which oversees all Consumer Product standard activities, Subcommittee Chairman of ASTM’s Shopping Cart Subcommittee, recipient of a Consumer Product Safety Commission Chairman’s Commendation in 1996 for Significant Contributions to Product Safety, and President and CEO of Safe-Strap Company. Paul has worked in the retail industry for over 30 years and dedicated his career to child safety.

Tips to Keep Infants Safe in Shopping Carts

Tips to Keep Infants Safe in Shopping Carts 150 150 safestrapcom

Most parents of infants are well-advised of certain dangers. However, there is one safety risk that doesn’t get much attention. Nearly 24,000 children are in accidents involving shopping carts each year, many suffering cuts, bruises, broken limbs and even head and brain injuries.

Falls from the cart are among the leading causes of head injuries to young children. How can you ensure your trip to the store doesn’t lead to a trip to the emergency room? The experts at Safe-Strap, the inventors of the shopping cart seat belt, offer the following tips.

It can be tempting to try to balance your infant carrier on top of your shopping cart, as the carrier may appear like it’s designed to fit there. Be advised, this isn’t the case. Use a shopping cart outfitted with a docking station, such as Safe-Dock, the first universal infant carrier docking station for shopping carts. This provides an easy transition of baby carrier from car to cart, no matter what the make and model of your US-purchased car seat is.
Toddlers and pre-school-aged children can be at-risk too. Make sure your children are wearing a safety belt or harness at all times, and that it is fastened securely. Children should never ride in the basket. Remember, it only takes a second for a child to stand up in a shopping cart, which increases the chances of falling or tipping the cart.
Pay attention. These days, it’s all too easy to let your phone be a distraction, but shopping is distraction enough. Keep your eyes on your kids for safer shopping.
If the stores you shop in don’t offer carts with infant carrier docks, talk to a store manager. Your customer feedback is valued, and your voice could help motivate the store to upgrade their carts to include important safety features.

More shopping cart safety tips can be found at shoppingcartsafety.com, where parents can also see if local retailers offer Safe-Dock and request their stores install the system.

It’s important to keep in mind that most shopping cart injuries are entirely preventable. Make shopping safer for your baby and more convenient for you by always using a shopping cart with proper safety features.